The PC: Death by 1000 Texts

On December 3, 1992, Neil Papworth, a 22-year-old engineer, sent the first text message from his personal computer to his boss’s cellphone. It read: “Merry Christmas” and revolutionized the way we communicate. From its humble beginnings 24 years ago, texting has exploded into the world’s preferred method of communication.

  • Over 350 billion text messages are sent each month globally.
  • 90% of cellphone users worldwide text at least once per day.
  • 18 to 24 year olds are the heaviest texters averaging 110 sent and received texts a day.

Texting is just another nail in the PC coffin. Last year, PC shipments declined by 9.5% in the second quarter, while Apple reported shipping 61 million iPhones during the same period.  In 2015, mobile web searches also passed PC web searches, further proof of the PC demise.

Google is also an accomplice in the death of PCs. They prioritize websites that are mobile friendly—responsive websites—and penalize websites that remain static and difficult to read on a tablet or smartphone.

So, it’s time to upgrade your website to a smartphone friendly responsive website. A responsive website adjusts to the size of the smartphone screen, allowing for optimum navigation, pixel perfect pictures and the ability to read words at the perfect size. An investment in a responsive website is an investment in attracting the smartphone user to your business.

Text the PRstore today at (502) 442-1936 and take advantage of the PRstore’s 50% Off New Year Responsive Website Special.

Smartphones Are Everyone’s New Best Friend

Move over dogs…because whether you are nomophobic or not, you have to admit, your smartphone is your new best friend. 56% of all Americans own one and that number is growing by the minute. Just walk by the Apple Store in the mall and feel the smartphone frenzy.

The statistics are mindboggling. In a recent study by Time magazine, 84% of respondents said, “they could not go a single day without their smartphone.” 50% of Americans also sleep next to their phone (Enough said.).

Every time a person is even remotely bored, they pull out their cell phone. If you are waiting in line, waiting for someone to meet you, no matter what the occasion, if there is idle time, your phone is your faithful companion. Your smartphone will always be there for you, unless, of course, you drop it into water (Don’t do that.).

Your smartphone loves you but it hates traditional websites. Old websites don’t convert to the size of the smartphone screen and everything is more difficult to access and read. Enter responsive websites. They morph the traditional website into the perfect screen size for your best buddy. They also condense text to a legible size, making photos smaller, reduce menus to pancake format and remove annoying information that your smartphone doesn’t need.

 Be nice to your customers’ new best friend. Take advantage of the PRstore’s 50% Off New Year Responsive Website Special. Our crack team of design experts can provide you with a new responsive website complete with content management and editing support in just two weeks.

For more information, contact the PRstore today at (502) 897-1234 or mbaker@prstoreky.com.

Remember, friends don’t let friends visit outdated websites.